Visit Effingham

Visit Effingham is the Convention & Visitors Bureau for a midwestern city in Illinois. The tourism department reached out to us to modernize and articulate their brand in a way that would attract potential tourists to take a vacation in their beautiful community.

The City of Effingham has a historic feel with bustling local business. The team pursued creating a modern brand identity that nodded to the past. We also developed a cohesive strategy that seamlessly connected the main areas of the Tourism Department: Entertainment, Lodging, History, and Dining.